What is Mobile SEO?
Basically,
Mobile SEO isan activity of doing search engine optimization to improve
and increase your website’s visibility in the mobile searches. One good
reason to dive into mobile SEO is the search which is the number one
web-based activity performed mobile devices, and the smaller number of
search results delivered in mobile search are increasing the competition
to get to the top.
Image Source : Google
- Did you know?
Google
and other search engines have recently started to actively favor
mobile-friendly websites above those that make mobile browsing difficult
To better serve the mobile searchers, Google have included a new
criteria and requirements for ranking websites on mobile.
- How does this affect your overall SEO strategy?
Well,
in addition to uploading great content for mobile visitors, you also
need to think on your technical setup, website speed, and more. Below
are a couple of mobile SEO best practices that are likely to make the
fastest impact on your rankings:
1. Remove mobile popups that block access to the rest of the site
2. Remove all Flash elements
3. If you redirect users to a mobile site, make sure you redirect them to the right place
4. Provide the same content to both mobile and desktop visitors
Most
of the optimizations you choose to make to your content are likely to
have an all-round positive effect, regardless of the platform. You just
have to remember that there are many other factors that go into topping
the mobile search, and a lot of them have to do with the way your site
is set up! For more professional advice on mobile SEO, you can contact
Silver Touch Technologies.
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